Should you still become a copywriter?

Since first writing this article back in 2007, the world has changed considerably. As a copywriter, the competition has increased to a point I’m not sure it’s the right direction any longer unless — and this is an important point — you know how to market your...

Kids Halloween Costume Ideas 2021

Running out of Kids Halloween Costume Ideas? Ever end up in the store at the last minute settling for whatever Halloween costume is left on the shelf? If those two sentences describe you, then let me provide some examples of cheap, and easy kids Halloween costume...

Useful Tips To Setting Your Child Bedtime

For new parents, dealing with being constantly awakened by a newborn in the night can be very difficult. What makes it more difficult is that newborns vary in sleeping patterns, making it hard to set rules to get him/her to sleep well. However, there are some tips...

5 Natural Ways to Relieve Stress During the Holidays

The holidays are a wonderful time of year, some may even say the most wonderful time of the year ;o) But unfortunately they can be really stressful too. Busy schedules, traveling and trying to figure out what gift to buy that certain someone who already has everything...

How To Measure Social Media ROI Confidently?

A lot of digital marketers having a challenge to justify additional social media marketing budgets. Apparently they have issues proving a definite ROI based on the SMM budget being consumed. Earlier on, say five to six years ago, it was almost impossible to accurately...